Kids Beetle

Kids Beetle is a promotional event, in this case specifically created to the brand VolksWagen with the purpose of promoting the VW Touran. It’s a family event but only the kids can participate.
Like our event “Kids TT”, it’s an adventure who has the objective to warn about the ecological problems but in “road-show” format.

The main purpose is to raise awareness to the environmental issues – teaching the separation and collection of domestic garbage and the initiative of adopting this habit – while the kids have fun driving our Mini New Electric Beetles in our circuit, with our inflatable track who is part of this activity.